Chapter Nine: Building E-mail Lists
A successful online business requires a trusting relationship with your customers. When your customers know that your online business is reliable and honest they’re more likely to buy products or services from you, rather than from your competition. But it’s up to you to let your customers know that you’re a better choice than your competitor. One way that you can get those important sales is by building up e-mail lists so that you can communicate on a regular basis with your customers.
Never miss an opportunity at communicating with your customers. It’s vital to your online company that you come into contact with as many customers and potential customers as possible so that you increase your contacts and eventually increase your sales.
There is so much competition on the Internet and this is why it’s important that you stand out for your customers. When your customers know that they can rely on you for dependable service, consistent communication, and quality products or services, they will continue to buy from you time and time again. Your repeat customers will become the mainstay of your business since it’s these repeat customers that refer you to their friends and family, thus bringing you more potential customers.
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Let others lead small lives, but not you. Let others argue over small things, but not you. Let others cry over small hurts, but not you. Let others leave their future in someone else's hands, but not you. Not you. -- Jim Rohn