Forgetting About Search Engine Optimization

Chapter Ten:  Forgetting about SEO

Forget about SEO -- Branding instead

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Far too many Internet websites rely on content that is based on what is respectively known as “Search Engine Optimization”.   And just as many of these websites are coming to realized that SEO is not the greatest way to write content for their website customers and potential customers that is going to get them the attention that they want to bring to their online business.

Successful Branding

Successful branding is all about one thing: acknowledgment from your customers.  When your customers can recognize your product or service, and detach you from your competition, you’ve already taken the first step towards grabbing their notice.  Branding uses several methods to ensure that your name is out there at the top and that your customers can pick you out from the crowd.  Branding has one goal: to gain the confidence of your customers so that they stand by you.

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I've never been poor, only broke. Being poor is a frame of mind. Being broke is only a temporary situation. -- Mike Todd

The Benefits of Marketing Online

Chapter One:  The Benefits of Marketing Online

The Benefits of Marketing Online

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Marketing rules are the same no matter how big or small your business is: 

(1) brand your product,

(2) determine who your target audience is,

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No life ever grows great until it is focused, dedicated, disciplined. -- Harry Emerson Fosdick