About William Siong

Experienced in IT Tech Support for 25+ years Experienced in Sales, Marketing, Frontline Support, Admin and Others Experienced in Network Marketing for 13+ years Experienced in Internet Marketing for 6+ years Provides information, services and support to Affiliates connecting with me in our endeavor to make money smartly online together.

Conclusion for Online Marketing Article Series

Conclusion

Conclusion of the Online Marketing Article Series

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Whether you’re just starting a new business, or currently have one, it’s important that you continue to generate business growth by following five key points.  When you focus on the growth of your online business, no matter how successful you already are, you guarantee future profits, further expansion, and continued achievement.

There are some are key points that you need to pay attention to and implement in your business so that you can ensure the further success of your business.  These five key points include:

·   Build your customer database.  Make sure that you use a variety of methods to build your customer database.  The more leads that you have the more profits you’ll achieve.

·   Research your target market.  It’s important that you have a clear idea of who your target market is.  Take the time to research who your competitors are for the products or services that you’re selling.

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The person interested in success has to learn to view failure as a healthy, inevitable part of the process of getting to the top. -- Joyce Brothers

Forgetting About Search Engine Optimization

Chapter Ten:  Forgetting about SEO

Forget about SEO -- Branding instead

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Far too many Internet websites rely on content that is based on what is respectively known as “Search Engine Optimization”.   And just as many of these websites are coming to realized that SEO is not the greatest way to write content for their website customers and potential customers that is going to get them the attention that they want to bring to their online business.

Successful Branding

Successful branding is all about one thing: acknowledgment from your customers.  When your customers can recognize your product or service, and detach you from your competition, you’ve already taken the first step towards grabbing their notice.  Branding uses several methods to ensure that your name is out there at the top and that your customers can pick you out from the crowd.  Branding has one goal: to gain the confidence of your customers so that they stand by you.

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Success on any major scale requires you to accept responsibility...In the final analysis, the one quality that all successful people have...is the ability to take on responsibility. -- Michael Korda

Building Email Lists

Chapter Nine:  Building E-mail Lists

Building Email Lists

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A successful online business requires a trusting relationship with your customers.  When your customers know that your online business is reliable and honest they’re more likely to buy products or services from you, rather than from your competition.  But it’s up to you to let your customers know that you’re a better choice than your competitor.  One way that you can get those important sales is by building up e-mail lists so that you can communicate on a regular basis with your customers.

Never miss an opportunity at communicating with your customers.  It’s vital to your online company that you come into contact with as many customers and potential customers as possible so that you increase your contacts and eventually increase your sales.

There is so much competition on the Internet and this is why it’s important that you stand out for your customers.  When your customers know that they can rely on you for dependable service, consistent communication, and quality products or services, they will continue to buy from you time and time again.  Your repeat customers will become the mainstay of your business since it’s these repeat customers that refer you to their friends and family, thus bringing you more potential customers.

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If you really want something, and really work hard, and take advantage of opportunities, and never give up, you will find a way. -- Jane Goodall, Anthropologist

Rise To Top Rank In Search Engine

Chapter Eight:  Rising to the Top of Search Engines

Rise To Top Rank in Search Engine

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The most common way for people to access your website is through search engines.  And this means that whether you’re selling a product or service, or just want to get some free press about your business, your company website needs to found by the top Internet search engines such as Google and Yahoo!  Keeping up with search engines and their technology will be a full time job.  However, if your website is well designed, search engines can be your best ally in generating more Internet traffic. 

Search Engine Optimization Defined

Search engine optimization, or SEO, is the technique of placing your website so that its ranking increases in search engine databases.  You want your website to have a high ranking and be as relevant as possible to a user’s search.

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Success on any major scale requires you to accept responsibility...In the final analysis, the one quality that all successful people have...is the ability to take on responsibility. -- Michael Korda

Co-Branding Strategies

Chapter Seven:  Strategies for Co-Branding

Co-Branding Strategies

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Online co-branding can be a little complicated.  If an Internet user clicks on a link on your website and is taken to a web page that has a different brand or company it can get a bit confusing.  They will wonder why they have been directed to an entirely different web page with unrelated content.  When it comes to co-branding you need to choose partnerships that have something in common with the product or service that you’re selling.

Co-Branding

Co-branding can be very cost effective, particularly for small online businesses.  However, if you choose the wrong partner, or too many partners, it might be more harmful than beneficial. 

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Get going. Move forward. Aim High. Plan a takeoff. Don't just sit on the runway and hope someone will come along and push the airplane. It simply won't happen. Change your attitude and gain some altitude. Believe me, you'll love it up here. -? Donald Trump

Building An Online Community

Chapter Six:  Build a Community Online

Build An Online Community

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Over 93% of Internet users take part in some type of online community.  But just why are online communities such a draw for so many people? 

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Help others and give something back. I guarantee you will discover that while public service improves the lives and the world around you, its greatest reward is the enrichment and new meaning it will bring your own life. -- Arnold Schwarzenegger

E-Mail Marketing

Chapter Five: E-mail Marketing

*Note: This is a long article! Please be patient!

Email Marketing for Online Marketers

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As the Internet has grown, e-mail marketing has become one of the most efficient and cost effective tools for Online Marketing.  E-mail marketing drastically affects businesses whether they are B2B or B2C (business to business/business to consumer).  Marketing through e-mail increases your brand loyalty and increases your customer service through the eyes of your customers.  When permission based e-mail marketing is done right it can be more effective than any other type of Online Marketing strategy.  The thing to keep in mind is that no one single component of Online Marketing can stand on its own.  For instance, an e-mail newsletter needs to have a great website to back it up as well as interest in your business to build your e-mail list in the first place.

The number one activity online is e-mail.  This is why e-mail can be used as a great Online Marketing tool.  Many Internet users say that they would rather get marketing messages in their e-mail than be bothered by sales phone calls at home. Continue reading

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Success is nothing more than a few simple disciplines, practiced every day, while failure is simply a few errors in judgement, repeated every day. It is the cumulative weight of our disciplines and our judgements that leads us to either fortune or failure. -- Jim Rohn